Friday, January 16, 2009

MLM Website Design Success

By MLMAbsolute

Website design is the most crucial tool in your online business. A bad website will piss people off, and a good website will attract and retain visitors and convert traffic into sales. Here are 5 steps to website design for your MLM business.

Step 1: Choosing a Domain Name

You should choose a domain that is relevant to your business. You should use domain that consist of high search keywords. Google will rank them better when people search for the keywords.

Step 2: Use colors appropriately.

You should use colors that are soothing to the eye and not one that stands out inappropriately. You can use bright colors to catch attention to keywords. Use colors like bright red, yellow, blue to catch readers attention. You cant control where your reader looks at in your website, but colors are very good to draw attention to areas you want your readers to focus.

Do not use too many bold and colors as it will distract the readers attention. You want to focus your readers' attention on important information that will lead to a sale.

Step 4: Structure of Content

Take note of the structuring of your contents. Make sure that the information flows in a sequential manner. Ensure that the transition of different parts is smooth and not abrupt.

Step 5: Opt-In Form

It is important to get contact information from your visitors. Because not all visitors will buy the first time they visit your website. And you also need to follow up with everybody who came into your website. These are targeted leads. You can install an opt-in form to capture the information.

From my personal experience of building websites, it is a trap of all owners to try to perfect their website too much. They end up adding too many fancy gadgets and applications to impress their visitors. Sometimes they end up neglecting other core functions like traffic building.

After building your website, you need to test your website. You should take 2 different website designs and go a A/B test to see which design works better for visitors.

Your main object is to get people to visit your website, not sending your website into a design and creativity competition. - 16492

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